Celebrate Great British Beef Week

Great British Beef Week 2020_729572020 marks a decade of Great British Beef Week and here at Countryside we are proud to support it. The incredible versatility and taste of British beef will be celebrated from 23 to 30 April this year, as Great British Beef Week marks its 10th year.

Mother and daughter farming duo Celia and Kirsty Gay (pictured) have been chosen as this year’s Great British Beef Week ambassadors and their pride is evident.

“British beef is produced to the highest standards of welfare on our rich pastures,” says Celia.

“This, in turn, makes up much of the patchwork quilt of the British countryside, which is treasured so highly."

What often gets forgotten is that all this grass that’s grazed is actually a plant, which absorbs carbon and helps the fight against climate change. And then, of course, we shouldn’t forget that beef is highly delicious and nutritious!

The pair run a herd of pedigree South Devon and Aberdeen Angus-cross cattle on their family farm near Bath, which is also home to a farm shop, butchery, café and events enterprise, and Celia believes chatting regularly to customers is a great way of countering some of the myths that have developed around farming. “We can show how sustainable and traceable our beef is. We also do home delivery two days a week, which is another excellent route to market and is great for regular customers.”

Thanks to Ladies In Beef we've got some brilliant campaign videos on cooking with tasty, versatile and nutritious British beef.

    The lowdown on beef

    • Beef naturally provides eight vitamins and minerals* that contribute towards good health *Niacin (B3), vitamin B6, vitamin B12, zinc, riboflavin (B2), iron, potassium and phosphorus.
    • It also provides natural protein and phosphorus, which are both needed for the normal growth and development of children’s bones.
    • Beef is rich in protein, which supports the growth and maintenance of muscles. Not only that, beef is also a natural source of potassium, which helps muscles to work normally.
    • Beef naturally provides iron and four essential vitamins (*Niacin (B3), vitamin B6, vitamin B12 and riboflavin (B2) that help reduce tiredness and fatigue.
    • Finally, beef is a source of four essential vitamins and minerals (*iron, niacin (B3), vitamin B6 and vitamin B12) that help the immune system to work normally.

      Read more from Countryside:

      To find out more about Great British Beef Week, head to

      Related categories: Beef Food Livestock

      Last edited: 20 April 2020 at 14:02

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